The RP Translate Team Blog

28February

Shrove Tuesday Voxpops

Shrove Tuesday Voxpops

At RPT, we love getting our teeth into AV translations, transcription, subtitling and, of course… any excuse to eat pancakes! Polina, our Quality Manager, and Hanna, our Project Manager, explain their cultural traditions, voxpop-style:

 

Written by Clare Partington, Posted in Random Thought For The Day

16February

Creating Universal Data: can Emojis transcend multilingual research?

Read time: 4 minutes

Creating Universal Data: can Emojis transcend multilingual research?

Linguists have always been intrigued by pictorial and symbolic languages. Consider the Egyptians and their hieroglyphs, the Mexicans and their Aztec language or we can even go as far back to a time when spoken language hadn’t fully evolved and humans would communicate with cave paintings. And now, the dawn of the digital age - with its plethora of revolutionary technologies - has brought with it a new pictorial language: Emoji.

 

Written by Becky Kinnersley, Posted in Interesting Articles

24January

Knowing which language to use when speaking to your Chinese respondents

Knowing which language to use when speaking to your Chinese respondents

China is home to a multitude of languages and dialects, many of which are not mutually intelligible. Simply referring to the “Chinese language” is too vague but, helpfully, geography plays a major role in identifying the differences. To narrow things down, official languages are Standard Mandarin (Mainland China and Taiwan), Cantonese (Hong Kong and Macau), English (Hong Kong) and Portuguese (Macau). Chinese language is spoken in Mainland China, Hong Kong, Macau, Taiwan, Singapore and other areas with historic immigration from China.

Written by Chris Barnard, Posted in Language and Culture

24January

Brilliant Business – China (Top 10 Brilliant Business Tips for China)

read time: 3-4 minutes

Brilliant Business – China (Top 10 Brilliant Business Tips for China)

China (officially the People's Republic of China, PRC) is a unitary sovereign state in East Asia, governed by the Communist Party of China. With a population of over 1.381 billion, it is the world’s most populous country and counts for nearly 20% of the world’s entire population. 2015 saw China’s Market Research industry grow by nearly 15% and this does not look to be slowing down any time soon. The capital of China is Beijing, with major urban areas also including Shanghai, Guangzhou, Chongqing, Shenzhen, Tianjin and Hong Kong (it also claims sovereignty over Taiwan).

 

Written by Maria Green, Posted in Brilliant Business

17January

The Holy Grail of Market Research Participation

Read time: 2 minutes

Mahjong  © G RaismanThis article was originally published on January 16th, 2017, by GRBN: http://grbnnews.com/holy-grail-market-research-participation/  

Picture this:

A cold weekend morning. A busy shopping street. Someone shouts out something that sounds like ‘Shmarget Reachearcher’ and the crowds start to move, morph, come together in concentric circles with a single individual at their centre, holding a clipboard.

‘Pick me! Pick me!’ the clamouring masses shout. ‘I want to take part!’

 

Written by Ruth Partington, Posted in Interesting Articles

12January

Lending our support – TWB reaches 40 million translated words!

TWB Silver Sponsor RP Translate have been a proud Silver Sponsor of Translators without Borders (TWB) since 2014. Every day, TWB (a non-profit organisation) provides access to vital and life-saving knowledge. Volunteers connect humanitarian organizations with a professional community of volunteer translators to communicate critical information across a network of countries and cultures. Translators without Borders contributes to humanitarian efforts through translating a range of materials such as crisis response and health information, as well as through raising awareness of the costly impact of ignoring language barriers.

We are delighted to share great news about a milestone that TWB has just reached….

Written by Maria Green, Posted in Latest News

30December

The Big Data approach: does using Google Translate™ breach GDPR?

Read time: 4-5 minutes

Defense and SecurityThe importance of data security in this incontrovertibly digital world is, by now, at the epicentre of any business strategy. General Data Protection Regulation changes have been confirmed in response and are due to come into effect in 2018, with the aim of modernising the current data protection directive. Most organisations that work in the EU, or those external to it that collect EU citizen data, will be included in adherence to the new regulations – with hefty financial penalties for those who do not conform.

This is (hopefully) old news to anyone handling consumer or respondent data. The ramifications of the changes are significant and the potential to get ‘caught out’ is a reality. In the July 2016 GPDR update for EphMRA Members, one of the Data Protection Principles noted as being reformed pertains to keeping personal data secure by ‘appropriate organizational and technical means’. With these new regulations set to operate with extraterritorial effect, it started us thinking about one of the most common shortcuts taken by researchers, analysts and consultants alike when processing multilingual data.

Written by Maria Green, Posted in Interesting Articles

19December

Brilliant Business - Finland

Top 10 Tips for doing Business in Finland (aka home of Santa)

FinlandAh Finland, a smallish nation but the home of many exciting things, and perhaps, most importantly at this festive time of the year – Finland is best known for having the most famous resident of all – Santa Claus himself! Ho ho ho!

Finland is the closest Nordic nation to the former USSR, making it ideally located to conduct business with Russia and the Baltic States of Lithuania, Latvia and Estonia. If you include Scandinavia into the Northwestern Russia and other Baltic States mix, then there are more than 80 million prospective customers surrounding Finland, pretty much on their doorstep (so to speak).

Written by Maria Green, Posted in Brilliant Business

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